STUDIO:
Go Forth Creative
Date:
2022
ROLE:
Designer
Branding & Packaging
TEAM
Chelsea Fullerton-Jones, Creative Director
Jordan Petsy, Surely’s Creative Director
Note: Some of these designs use 3rd party imagery as inspiration and to demonstrate a look and feel for the brand. We do not own the rights to some of the photography on this page.
Designer
Branding & Packaging
TEAM
Chelsea Fullerton-Jones, Creative Director
Jordan Petsy, Surely’s Creative Director
Note: Some of these designs use 3rd party imagery as inspiration and to demonstrate a look and feel for the brand. We do not own the rights to some of the photography on this page.
Details:
Surely is a non-alcoholic wine with packaging designed in-house and in collaboration with Texas-based Go Forth Creative, which highlights the brand's intention to create exceptional wines that don't interfere with your health or alcohol-free journey.
We wanted to evolve the brand into a sophisticated space through a logo that was sure to pop off the shelves that could be used dynamically across packaging forms. With a color palette draws inspiration directly from the wine itself to allow for visual connection between the flavor profiles and packaging. This gives Surely an elevated boost on-shelf in market.
Surely is a non-alcoholic wine with packaging designed in-house and in collaboration with Texas-based Go Forth Creative, which highlights the brand's intention to create exceptional wines that don't interfere with your health or alcohol-free journey.
We wanted to evolve the brand into a sophisticated space through a logo that was sure to pop off the shelves that could be used dynamically across packaging forms. With a color palette draws inspiration directly from the wine itself to allow for visual connection between the flavor profiles and packaging. This gives Surely an elevated boost on-shelf in market.
